THE MASTER KEY BLOG
The Master Key blog serves to keep our members informed in many areas of the hospitality industry. Members only may submit blog posts for consideration to be included.
The Value of Mentorship-NHLA Provides a Robust Program
The NHLA 2026 mentorship program is underway with over 100 participants. The program pairs experienced leaders with NHLA hotel members who would like to learn more about the industry, enhance their careers, and develop a clear path to their goals. The mission of the...
Shift the Energy, Shift the Outcome: The Empathize-Release-Shift Strategy for Leaders
In every customer-facing industry, emotions run high. Expectations are elevated, timelines are tight, and customers often arrive already carrying stress. That pressure transfers, and it lands on your team. When an employee walks into your office after a tough...
Vingcard ASSA ABLOY: Innovating the Future of Guest Access
We’re excited to feature Vingcard ASSA ABLOY as the Lunch Sponsor of the 2025 NHLA Technology Conference. Vingcard has long been recognized as one of the most trusted names in hospitality access technology, providing hotels around the world with the tools needed to...
Dormakaba: Opening the Door to Secure and Seamless Stays
We’re proud to feature Dormakaba as the Breakfast Sponsor of the 2025 NHLA Technology Conference. Dormakaba is recognized globally as a leader in smart access solutions, supporting hotels with the technology and expertise needed to create secure, efficient, and...
PressReader: Powering Inspiration and Insight in Hospitality
We are proud to feature PressReader as the Shark Pool Sponsor of the 2025 NHLA Technology Conference. PressReader is reshaping how hotels deliver information, entertainment, and global content to their guests through a fully digital reading platform that is accessible...
SoundHound AI: Giving Hospitality a Voice
We are proud to welcome SoundHound AI as the Reception Sponsor of the 2025 NHLA Technology Conference. SoundHound AI is transforming the guest experience through advanced voice-powered technology that allows guests to interact with hotels in a natural and intuitive...
OpenTable: Elevating Hotel Dining & Guest Engagement
We’re proud to welcome OpenTable as a Bronze Sponsor of the 2025 NHLA Technology Conference. OpenTable is a global leader in restaurant reservation and guest relationship technology, helping hotels streamline their food & beverage operations, improve guest...
LG Electronics USA: Elevating Hospitality Through Intelligent Display Technology
We are proud to feature LG Electronics USA as a Bronze Sponsor of the 2025 NHLA Technology Conference. LG is a global leader in display and technology innovation, and their hospitality division continues to set the standard for how hotels communicate, entertain, and...